OpenDNS, a pioneer and leader in the Security as a Service space is also the leading provider of DNS-based security and infrastructure services. We enable consumers, schools, small businesses, enterprises and other organizations to secure their networks from online threats, reduce costs and enforce Internet-use policies via the following services:
Web content filtering•
Malware, botnet and phishing protection•
From this global vantage point, OpenDNS has an unprecedented view into the behaviors of Internet users. In this report, we review some of the highlights of 2010 with regard to phishing and web content filtering.
Content may be filtered by category or by blocking specific websites via blacklisting or by allowing specific websites via whitelisting.
Top Ten Blocked Categories
Not surprisingly, the top ten most blocked categories are focused on providing a safer Internet experience for students and children, and a more work-appropriate environment for businesses. Percentages indicate the proportion of networks using category blocking that reference a given category.
Pornography — 85%1.
Sexuality — 80.1%2.
Tasteless — 77.3%3.
Proxy/Anonymizer* — 76.2%4.
Adware — 69%5.
Nudity — 67.2%6.
Hate/Discrimination — 58.7%7.
Lingerie/Bikini — 58.5%8.
Gambling — 58%9.
Drugs — 57.3%10.
* Websites that allow users to hide their identity or circumvent the Web content filtering set up on their networks.
Top Ten Blacklisted Websites
Blacklists are typically used when there is no desire to block an entire category in principle, but there is a focus on preventing traffic to specific websites based on a combination of their popularity and content. This top ten list suggests a concern with the use of bandwidth by streaming sites and with privacy concerns from advertising networks. Percentages indicate the proportion of networks using blacklisting that reference a given site.
Facebook.com —14.2%1.
MySpace.com — 9.9%2.
YouTube.com — 8.1%3.
Doubleclick.net — 6.4%4.
Twitter.com — 2.3%5.
Ad.yieldmanager.com — 1.9%6.
Redtube.com —1.4%7.
Limewire.com — 1.3%8.
Pornhub.com —1.2%9.
Playboy.com — 1.2%
Top Targets of Phishing Websites in 2010
The most frequently spoofed website in every month of 2010 was PayPal. PayPal was targeted nine times more frequently than the next most frequent target, Facebook. Five of the most targeted brands — Facebook, World of Warcraft, Sulake Corporation, Steam and Tibia — are associated with online and social games. Percentages indicate the proportion of phishing sites verified in 2010 and associated with a given target.
PayPal — 45.9%1.
Facebook — 5.3%2.
HSBC Group — 4.1%3.
World of Warcraft — 3.2%4.
Internal Revenue Service — 3%5.
Bradesco — 1.9%6.
Orkut — 1.7%7.
Sulake Corporation — 1.5 %8.
Steam — 1.2%9.
Tibia — 1%
More: http://www.opendns.com/pdf/opendns-report-2010.pdf
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