To ensure that the internet will remain a stable and well-functioning infrastructure, ISPs have an urgent need for higher rewards to cover their investments. Otherwise, internet might become “become unusable at peak times”. That is the gist of the report “a Viable Future Model for the Internet”, a study by consultancy A.T. Kearney. The research was paid for by large European ISPs: France Telecom, Deutsche Telekom, Telecom Italia and Télefonica from Spain.
The main argument is hardly new: ISPs accuse data-intensive online services (like YouTube or Netflix) of reaping the rewards of fast and reliable networks, while all investments are made by ISPs. To prevent the entire internet from grinding to a halt, A.T. Kearney proposes four different remedies.
1. The price for internet connections rises with 6 euro per month on average.
2. Online service providers like Google and YouTube will have to pay for the traffic they generate. 0,05 euro per GB for fixed line traffic. For mobile traffic, this price lies 60(!) times higher, at 3,03.
3. The ISPs will offer paid prioritisation to the online services
4. Internet traffic will be managed more intensely in the “last mile”, meaning intensive internet use will be throttled when necessary.
More: http://futureofcopyright.com/index.php?page=news&id=1613
Direct link to study: http://www.atkearney.com/images/global/pdf/Viable_Future_Model_for_Internet.pdf
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